Decision Analysis

Decision analysis is a powerful tool for those situations where you just can’t decide. Decision analysis is a sophisticated system for evaluating alternatives that differ on a number of evaluation variables or criteria. Alternatives can be anything you need to choose between: factory locations; urban development alternatives; computer systems; landfill locations; or even potential employees. Decision analysis works best for decisions where you must consider many concerns at once, and where professional and value judgments will play a crucial role.

The decision analysis system utilized lets you describe your alternatives with quantitative or qualitative measures. The system uses your judgments and preferences to rank the alternatives, and helps you review your preferences concerning the measures by guiding you through a series of questions. On the basis of your answers, the system constructs the formula that ranks the alternatives, by completing the following steps:

·         Defining a set of alternatives to be ranked

·         Defining measures to describe the alternatives

·         Entering the level on each measure for each alternative

·         Reviewing your preferences so that the measure levels can be combined

·         Ranking the alternatives and choosing the best one

We can help you with your Decision Analysis needs by:

·         Systematically defining the problems, goals, objectives, and alternatives, and collecting data

·         Organizing evaluation measures into a structure that shows how individual concerns relate to overall concerns

·         Making the critical value judgments systematic and consistent

·         Allowing you to attach relative importance (weights) to the evaluation measures

·         Developing many sets of judgments for the same decision and letting you see how the judgment differences would affect the best choice

·         Structuring the decision process

·         Ranking and comparing alternatives and allowing you to see the effects of changes

·         Reviewing the uncertainties with you and helping you defend your decision